our story

It started with two tired dudes and a bright idea. As a father and son team, we’ve spent countless hours on the slopes, trails, roads, screens, and late nights staring at work/homework we should’ve finished earlier. The result? Dry, exhausted, zombie eyes.

We tried everything—but eye drops didn't have lasting power and energy drinks can be a bad call in the late afternoon... We found nothing that provided fast, lasting relief. So, we decided to make something better and Eyeonize was born: a caffeinated, mentholated, under-eye balm...designed to energize your eyes! 

But we’re not just about quality ingredients and fresh eyes—we believe in good deeds, good times, and spreading good vibes! A deep respect for the beauty of all people, and this planet, reside at our core. Driving us to donate 10% of profit to social and environmental causes. We thank you for helping us help others! 

So whether you’re grinding, inspiring others, or just trying to survive Monday, we got you!

Patented Formula

Eyeonize isn’t just another tube of “eye goop.” Behind every swipe is a formula that’s literally one of a kind. We spent years dialing in the perfect balance of caffeine, cooling menthol, and hydration science—then we locked it down with patent protection.

Why does that matter? Because it means no knockoffs, no “almost the same” versions, no cheap imitations. Only the real deal. Only Eyeonize.

This is the reset button your eyes didn’t know they needed, engineered to keep you sharp, fresh, and focused when life throws screens, sports, late nights, and long miles your way. Others can try to copy the vibe—but they can’t copy the formula.

Stay focused.  Eyeonize! 

Lightly Caffeinated
Natural Ingredients
Immediate Relief
Cruelty Free
Safe & Effective